Franklin D. Roosevelt, in his inspiring speech titled "America Needs a New Deal" urges his democratic party to support him not only for votes, but also for a "New Deal". Roosevelt uses parallelism (the worker was forgotten.... the stockholder was forgotten), refutation in the form of a rhetorical question (How, I ask, has the present Administration in Washington treated the interrelationship of these credit groups?), and using the term US instead of you (We must take definite steps to shorten the working day...) to inform and persuade his listeners to endorse the New Deal, and to endorse him. FDR, with his clear precise logic, makes it very clear that The New Deal would be effective in separating the different groups of the economy so that when one falls the other will stand tall. Roosevelt is directly addressing the Democratic National Convention, but indirectly he is writing to America as a whole urging them to support him and the New Deal.
Herbert Hoover, in his condemning speech titled "Roosevelt's New Deal Would Destroy America" states that the American system has worked for centuries so, he asks, why change it now? Hoover uses cliches (let us pause for a moment), parallelism (Cooperation to perfect the social organization... cooperation for the advancement of knowledge), and using the term I and you instead of us (I only need to recall to you that the ...) to condemn the "New Deal" as unsuitable for the American System. Instead of giving another solution, Hoover believes that the American system will right itself, and that it should not be messed with. His speech is cold and it feels like he is talking down to the people rather than including himself with the citizens of the United States. Thus Hoover loses his Ethos. Herbert Hoover is directly addressing the audience at New York City's Madison Square Garden urging them to vote Republican because they will hold up American values, even if people are having a hard time.
Herbert Hoover, in his condemning speech titled "Roosevelt's New Deal Would Destroy America" states that the American system has worked for centuries so, he asks, why change it now? Hoover uses cliches (let us pause for a moment), parallelism (Cooperation to perfect the social organization... cooperation for the advancement of knowledge), and using the term I and you instead of us (I only need to recall to you that the ...) to condemn the "New Deal" as unsuitable for the American System. Instead of giving another solution, Hoover believes that the American system will right itself, and that it should not be messed with. His speech is cold and it feels like he is talking down to the people rather than including himself with the citizens of the United States. Thus Hoover loses his Ethos. Herbert Hoover is directly addressing the audience at New York City's Madison Square Garden urging them to vote Republican because they will hold up American values, even if people are having a hard time.
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